Promoting Your Research in a Crowded Landscape: How TrendMD Supports Discoverability
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Why should I attend?
In today's fast-paced research landscape, getting your work noticed is more crucial than ever. This webinar, brought to you by JMIR Publications and TrendMD, will equip you with strategies to ensure your valuable research reaches the right audience and maximizes its impact.
Whether you’re an early career researcher or simply looking to expand your academic reach, this session will offer actionable insights into getting your work in front of the audiences that matter most.
- Boost Your Impact and Career: Publishing is just the beginning. For your research to truly make a difference, it needs to be seen. Increased visibility directly leads to more engagement with your work, a higher likelihood of citations, opportunities for collaboration, and ultimately, greater real-world impact. JMIR's partnership with platforms like TrendMD is designed to help your research expand its reach, supporting our shared goal of accelerating the dissemination of digital health innovations to those who need them most.
- Break Through the Noise: With millions of new papers published every year and citations per paper on the decline, the academic landscape is incredibly crowded. How can your paper stand out? TrendMD provides a vital solution, helping your research cut through the clutter, get noticed, and most importantly, get cited by your peers.
- Overcome AI Search Challenges: In 2024, a significant portion of Google searches ended without a click, often due to AI Overviews and featured snippets, which are starting to impact traffic to scholarly articles. TrendMD offers a different, proactive approach to discoverability through native content recommendations. This means your research is presented directly to interested readers on other relevant article pages, rather than relying solely on traditional search engine visibility.
- Leverage AI for Personalized Reach: TrendMD employs a sophisticated AI algorithm to generate highly personalized article recommendations. This means your research is intelligently matched with readers who are genuinely interested in topics related to your work. Studies consistently show that readers highly value these recommendation sections, and AI-driven improvements in suggestion quality lead directly to more clicks on articles—meaning more eyes on your research.
- Proven Increase in Citations: The effectiveness of AI-enhanced discoverability isn't just theoretical. Studies have demonstrated tangible results, showing a 25% increase in citations one year after implementing these advanced discoverability strategies. This means a direct, measurable benefit for your research's influence and recognition.
Roxanne Muller
Roxanne Muller is an experienced sales leader and partnership strategist with a proven track record of driving customer success and business growth. As Global Sales Manager at TrendMD, she specializes in scholarly publishing and content amplification, forging impactful collaborations that deliver measurable results. With extensive experience across global markets, Roxanne excels at developing innovative strategies to enhance visibility, engagement, and reach for clients. Her passion for building strong partnerships and driving meaningful outcomes positions her as a key player in the evolving landscape of digital content and academic publishing.
Matei Tataru
Matei Tataru is a McGill University alumni with experience in sociological research. His role at TrendMD is supporting scholarly clients by optimizing content visibility and helping them achieve their readership and citation goals.
Jennie Hornick
Jennie Hornick is a Digital Marketing Specialist at JMIR Publications, where she supports strategic efforts to increase the visibility and impact of digital health research. Her work focuses on content strategy, campaign development, and audience engagement across digital platforms. Jennie is passionate about helping researchers connect with wider audiences and advancing JMIR’s mission to accelerate the dissemination of high-quality, open-access science.